Once the mobile community begins to bring value to each business and enrich the experiences of their consumers it becomes an ecosystem. The larger the community, the richer the consumer experience and the greater the impact to business.
everywhere we look, we see opportunities for mobile technology to transform the lives of consumers and the businesses that serve them. this is true of the numerous value chains in africa.
music: distribution is non- existent
banking: on average only 15- 20% of africa is banked.
agriculture: africa has 60% of the worlds arable land; farmers & their families remain poor.
insurance: penetration is only at 2 - 3% of GDP.
utilities: costs of about us$3 – 5 to get a bill to the customer.
services sector: directly to consumer business models not viable